Red Truck Consulting
Supporting People & Culture in the Hospitality Industry
Helping businesses create culture that, as a foundational model, rejects systemic racism & supports caring at the core.
Build the Ideal Team
Increase Retention
Be the Best Place to Work
Why Red Truck?
I am Betty Marcon. I began my journey in the food industry as a pastry cook, went on to teach baking and pastry at City College of San Francisco, and opened two restaurants in the highly competitive environment of San Francisco with my husband, Fabrice.
In 2009, I began using my back office skills to help other food-based businesses with bookkeeping and HR. I always admired the resilience of those folks who work in our industry and wanted to make a bigger difference for those who call it a profession.
Trained in leadership, communication, and conflict resolution, I turned Red Truck Consulting into an HR support firm. When not working with clients, I love trying new restaurants with my husband and will go far and wide for a great meal. And I have a wicked sweet tooth!
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Our Testimonials
What Clients Say
Betty is awesome! She’s truly unique in her ability to listen, and to have thoughtful, compassionate, and transformative conversations with pretty much anyone. Equipped with those skills and her own experiences in leadership, she has been an invaluable support to our managers and to our team as a whole through our organization’s many growing pains
Betty became my ICA mentor after my 16-year-old art company was selected to take part in a local incubator session.. After going through a drastic pivot in 2020, Betty has been a steadfast advisor through our restructuring. She’s been an ideal thought partner and advisor as we lay out our new business plan, restructure our books and plan for future growth. Betty has been extremely generous with her time, advice and strategic suggestions. Moreover, she does so with a directness and humor that I appreciate so much!